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KILLER STYLE

LOGO + BRANDING CONCEPT


Killer Style was a concept for a styling products line with a little edge. Using the ransom letter style text, I wanted the logo to jump out at you and stand out on a shelf full of glossy logos and packaging. I really wanted the rawness of the brand to come threw in the logo, for people to want to peel the tape of the letters, or feel just a little creepy when buying it.

download portfolio/resume here